Every lead in your weekly package comes paired with a ready-to-use email script. No blank screen, no guessing what to say — just click, personalize the brackets, and hit send.
Choose FSBO or Expired, then match the scenario to your lead's motivation factor.
Open the email sequence and review the subject line and body before copying.
Hit the Copy button to copy the full email (subject + body) to your clipboard.
Swap [Owner Name], [Property Address], and your contact details. Send.
The faster you reach out after a listing expires or goes FSBO, the higher your response rate. Aim to send Email 1 the same day the lead lands in your inbox.
Each lead in your package includes a personalized icebreaker. Use it as the very first sentence of your email — it signals you've done your homework.
The goal of the first email is one thing: a reply. Don't list your credentials, don't ask for a listing agreement. Just ask for a conversation.
Most listings are won on the 2nd or 3rd contact. Agents who give up after one email leave the majority of their opportunities on the table.
The property address in the subject line dramatically increases open rates. Sellers recognize their own address and are far more likely to open the email.
Absentee owners need reassurance. Long-DOM sellers need empathy. Price-cut sellers need a value-recovery narrative. The scripts above are already calibrated — trust them.
Every weekly lead package includes the matching email script pre-selected based on the lead's motivation factor. Open the file, copy the email, and make the call.
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